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Our Story.


To know Porcelain & Red you really need to know our story!
My name is Danielle and I am the proud owner of Porcelain & Red, I started my Journey as a womens wear designer, and before I knew it I found myself in the middle of an industry with values quite far from my own, and thats when it all began. I took the leap to change my path to a more sustainable and self passionate root and Porcelain & Red opened its doors in the heart of East London in 2013. After over 5 years of vintage filled fun we closed our doors and I continued my experience into retail management and visual merchandising.
After a long overdue decision we returned in 2019 relaunching online! At the heart of Porcelain & Red has always been an emphasis on unique detailing and prints, prints and more prints, that capture every era for the modern day woman.
We value the importance of ethical, on trend, and fashion forward collections. With quality over quantity we hand pick every item from all over the world in order to source the original one-off pieces that influence todays trends.
We truly believe that we have something special for everyone but unlike the High street we will dress you like no other.